Nissei goes south to cater to Chinese customers

Japanese injection moulding machine maker Nissei Plastic Industrial has established a Dongguan branch in Guangdong Province in order to expand its sales in the country. The Dongguan branch is the second branch opened by Nissei’s overseas-affiliated company that is headquartered in Shanghai.

In South China, Shenzhen in Guangdong is the capital for the manufacturing industry. The Chinese government recently announced future plans to turn Shenzhen into a tertiary industrial sector and to develop Dongguan as a manufacturing sector. Since it is expected that Nissei’s customers will follow the government’s policy and advance to the Dongguan area, Nissei has decided to establish a Dongguan branch.

The Dongguan branch will be the fifth location (second as a branch office after opening Taicang branch) operated by Nissei Plastic (Shanghai).

Nissei also set up a facility in Thailand this year, to cater to the Asian market. The new Thailand production facility with a building area of 5,130 sq m , consisting of a 1,080 sq m office area and a 4,050 sq m production area, is in Rayong Province, located 117 km southeast of Bangkok and 30 km east of Laem Chabang Port.

(IMA)

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